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Designing for Complexity at Scale.

I'm a Motion Designer specializing in building brand motion languages from scratch and scaling them across global audiences. Over the past 12 years, I've led motion design for some of the world's most recognized platforms and brands — from Google Play and Google Wallet to Pokémon GO, SmartNews, Ferrari, and Leica — creating experiences that span the full spectrum of brand and product, from luxury craft to platforms serving billions of users.

 

I specialize in translating complex, abstract ideas into instantly recognizable brand moments. Whether defining the foundational motion language for a $40B ecosystem, shaping brand and product motion for some of the most iconic names in luxury, or defining how

AI-generated content looks and feels for millions of users, I thrive on making technology and brands feel human and alive.

 

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Experience 
SmartNews
Staff Design Lead, AI UX

Leading the integration of AI features into a global news platform — designing intuitive interfaces that balance technical capability with publisher integrity and user trust.

2025 – Current
Niantic
Design Lead, Pokémon GO

Partnered with The Pokémon Company to align high-stakes design with one of the world's most beloved franchises — architecting scalable UI frameworks and redesigning the Pokédex collection experience for a global audience.

2024 – 2025
Google
Staff Motion Design Lead
 

Nearly a decade designing at Google scale — building foundational motion systems and humanizing technical complexity across Google Wallet, Ads & Commerce, and Google Play for billions of users worldwide.

2014 – 2023
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