Ferrari World Abu Dhabi is unlike any brand environment in the world — a theme park, F1 circuit, and Museum built around one of the most iconic names in motorsport. As Motion Design Lead, I designed interactive archive-driven installations for the Museum, spanning a 16,000 pixel wide touchscreen canvas. Working directly with Ferrari's executive team to maintain brand integrity, I ensured every motion detail honored the precision and heritage of one of the world's most exacting brands at extraordinary scale.